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Recent Online Marketing Blog Articles

Online Marketing Blog by KAYAK Here's what's making waves at KAYAK this week. From insightful articles that can help you improve your online marketing, to fun videos, news and infographics. No matter what it is, though, we want to make it easier for you to find the really good stuff. Check back each week to learn what's "making waves" for the team at KAYAK. Mark's Pick of the Week...Read More
Online Marketing Blog by KAYAK An interesting thing happens when technology allows for entirely new industries to be born. Innovation and creativity often work together in new and exciting ways, while at the same time accepted practices and philosophies are replicated or transferred from older business models. In other words, brand-new products and concepts are not only being born, but...Read More
Online Marketing Blog by KAYAK Here's what's making waves at KAYAK this week. The biggest online news this week is the critical SSL exploit , Heartbleed . Take care of your online security by changing your passwords. And, in a couple weeks, you might want to change them again. LastPass has a tool that will allow you to test whether a website has reissued its certificates or not. If you...Read More
Online Marketing Blog by KAYAK When people first learn that I openly share my high-ROI business website strategies – even with peers (read: competitors) – it is often met with a bit of stunned silence. Then they wonder aloud why I would risk giving away my secrets. No doubt they harbour fears that sharing such important knowledge is pretty much a gift to my competition. But is it really? ...Read More
Online Marketing Blog by KAYAK Lyndsay's Pick of the Week: Are You Managing a Client's Social Media to Death? I had a twitter experience this week that reminded me of one of our blog posts. For weeks now, I've had the same five twitter accounts unfollowing, then following me on twitter over and over. Every 5 or 6 days, the same set of accounts would follow me. I knew what was up, and...Read More
Online Marketing Blog by KAYAK Following are four summaries of well-shared SocialMediaToday.com posts, along with links to each article... A Picture Is Worth a Thousand Shares Odd as it might seem, images are often overlooked and undervalued in today's world of online marketing and business web design. Even though most of us recognize intuitively that photos and drawings...Read More
Online Marketing Blog by KAYAK Here's what's making waves at KAYAK this week. From insightful articles that can help you improve your online marketing, to fun videos, news and infographics. No matter what it is, though, we want to make it easier for you to find the really good stuff. Check back each week to learn what's "making waves" for the team at KAYAK. Lyndsay's Pick of the...Read More
Online Marketing Blog by KAYAK In the world of online marketing, it's amazing how often things like "general advice" and "best practices" make the quick but substantial leap into immutable truth. That has become particularly true with regard to social media marketing (or as we refer to it, social networking), where it has been suggested that companies without a strong social presence...Read More
Online Marketing Blog by KAYAK Here's what's making waves at KAYAK this week. From insightful articles that can help you improve your online marketing, to fun videos, news and infographics. No matter what it is, though, we want to make it easier for you to find the really good stuff. Check back each week to learn what's "making waves" for the team at KAYAK. Lyndsay's Pick of the...Read More
Online Marketing Blog by KAYAK If you've ever had the feeling that online marketing is great but learning about it is a chore, then I have an awesome resource to share with you today. That's because ContentVerve – a peer leader when it comes to thoughts around online copy and conversions – has posted more than 100 different infographics on the subject. Whether you want to climb...Read More
Online Marketing Blog by KAYAK Mr. Spock famously decreed that "the needs of the many must outweigh the needs of the few." It's a great quote, and a rather selfless philosophy when you're trapped next to a spaceship’s overheating reactor. However, in the world of online marketing, it's quite an outdated point of view. Businesses of all sizes are discovering that prospects and customers...Read More
Online Marketing Blog by KAYAK Here's what's making waves at KAYAK this week. From insightful articles that can help you improve your online marketing, to fun videos, news and infographics. No matter what it is, though, we want to make it easier for you to find the really good stuff. Check back each week to learn what's "making waves" for the team at KAYAK. Lyndsay's Pick of the...Read More
Online Marketing Blog by KAYAK While rich snippets might sound like something you'd come away with in a smash-and-grab at your local check-cashing store, they’re actually an extremely valuable part of your business website. Or at least they should be. Because, even though many marketers ignore rich snippets, they can do wonderful things for your search engine rankings and online...Read More
Online Marketing Blog by KAYAK Here's what's making waves at KAYAK this week. From insightful articles that can help you improve your online marketing, to fun videos, news and infographics. No matter what it is, though, we want to make it easier for you to find the really good stuff. Check back each week to learn what's "making waves" for the team at KAYAK. Lyndsay's Pick of the...Read More
Online Marketing Blog by KAYAK In an effort to spread Kayak's message of peace, love, and creating really awesome lead generation business websites, we occasionally contribute as regular columnists to other noteworthy blogs. As a result, you might have missed some of our best stuff recently. On that note, here are four articles that might have escaped your attention, along with a quick...Read More
Online Marketing Blog by KAYAK Here's what's making waves at KAYAK this week. From insightful articles that can help you improve your online marketing, to fun videos and infographics. No matter what it is, though, we want to make it easier for you to find the really good stuff. Check back each week to learn what's "making waves" for the team at KAYAK. Lyndsay's Pick of the Week: ...Read More
Online Marketing Blog by KAYAK Clients generally love us, and our competitors generally hate us. Oddly enough, most feel the way they do for exactly the same reason... We do an expert job of managing the 3 main components of lead generation websites. One other thing they have in common, though, is that they often think it's because we rely on sophisticated tricks to get the results...Read More
Online Marketing Blog by KAYAK Cool, crazy, crafty and sometimes contradictory... here are a few finds we've found share-worthy. From insightful articles that can help you improve your online marketing, to fun videos and infographics. No matter what it is, though, we want to make it easier for you to find the really good stuff. Check back each week to learn what's "making waves" for the...Read More
Online Marketing Blog by KAYAK A really great read on the future of search engine optimization. Although companies like ours have been predicting the death of traditional SEO for what seems like ages, it's taken a while to actually understand what kind of search marketing process is going to take its place. In his latest book, Google Semantic Search, author David Amerland gives us an...Read More
Online Marketing Blog by KAYAK Cool, crazy, crafty, or even contradictory... these are some of the finds we've taken upon ourselves to deem share-worthy. From insightful articles that can help you improve your online marketing, to fun videos and infographics. No matter what it is, though, we want to make it easier for you to find the good stuff. Check back each Friday to discover what's...Read More

Your online marketing game changer! (video)